Episode #12: Stand Out and Succeed: The Proven Power of Differentiation in Business Welcome, visionary entrepreneurs and aspiring 6, 7, & 8-figure "Wonder Woman" Brands! Are you ready to consider the inherent power in a business differentiation strategy (aka branding strategy) versus an imitation strategy? Today, we embark [...]
The Ultimate Email Marketing Showdown: Why ConvertKit Steals My Heart from MailChimp Welcome to the ultimate email marketing showdown! As a seasoned email marketing and content marketing strategist with over 15 years of experience, I've had my fair share of adventures with various platforms. Today, I [...]
Episode #9 for Mastering Your Inner Game: How Do You Manifest What You Want? HINT: Stop Wanting Start Intending! Welcome to episode #9 of The Athena Arena Podcast – Today I discuss the 5 Essential Tips on How to Effectively Manifest Something. Unlock the full potential of manifestation [...]
Episode #11: 5 Steps to Developing a Winning Content Marketing Strategy, part 2 of a 2-part series Welcome to episode #11! This is part 2 of my 2-part content marketing series, which I consider the #3 thing most small business owners and solopreneurs miss entirely in their online [...]
Episode #8: What's the #2 Thing Small Business Owners & Solopreneurs Miss Entirely Before Diving Into Online Marketing? Branding 101: Everything You Should Know About Building Your Brand It takes more than a logo; make sure your branding efforts align with your goals and mission! Read on to [...]
Episode #10: What's the #3 Thing Most Small Business Owners Miss Entirely in Their Online Marketing Plan? Welcome to episode 10 of The Athena Arena Podcast – The Digital Marketing Podcast & Content Marketing Strategy Academy for Aspiring 6, 7, and 8-figure (what I call) Wonder Woman Brands [...]
Episode #6: Business Mastery...How to Master Your Inner Game When It Comes to Keyword Marketing Research? Welcome to episode #6 of The Athena Arena Podcast – The Digital Marketing Podcast & Content Marketing Strategy Academy for Aspiring 6, 7, and 8-figure (what I call) Wonder Woman Brands & [...]
I was invited to make a guest appearance on Money and You with Financial Planning Expert Michelle Perkins of San Diego, CA. The topic for this episode is: Discover the Energy of Money: Where True Power, True Joy, and Wealth Really Exist- with Liz Gracia, Founder of [...]
Episode #5: What's the #1 Thing Most Entrepreneurs Miss Entirely in Their Online Marketing Plan? In today's episode, we'll discover why keyword marketing research is essential. Welcome to episode #5 of The Athena Arena Podcast – The Digital Marketing Podcast & Content Marketing Strategy Academy for Aspiring 6, [...]
Episode #4: We've All Been Dealt a Hand in This Lifetime...Do You Know What Your Strong Suit Is & Is the Clifton Strengths Test Reliable? Today I'm going to put the Clifton Strengths Assessment Test into context! Is it worthwhile? Can you rely on it? And what about [...]
